To launch the redesign of Monogram Appliances, we wanted to showcase the appliances in a space that not only mirrored Monogram’s dedication to design, but a space of which every detail was art. Every surface, every gesture, every detail was poured over and handcrafted to create these beautiful tools for your home. Effortless and also extremely elegant pieces that blend seamlessly into your lifestyle.
In order to create dream kitchens worthy of Monogram appliances, we partnered with Chicago design firm, Subdivision Studios. These spaces were seen at KBIS 2020, echoed in that year’s campaign work and can be seen below in a beautiful book to show off these inspiring homes and kitchen designs.
Great attention was given to volume, light and proportion as well as significant attention to detail. The design, timeless and simple, is at once raw and tactile. This combination of selectivity while preserving the form and function of the space has made it a beautiful rendition of elegance in simplicity.
This peaceful kitchen space offers restrain in furnishings and materials that at once complements the appliances, while showcasing elegant interior detailing. This creates a dialogue between the classic elements and modern details – juxtaposing rich wood cabinetry with sleek stones and clean-lined appliances. The space comes together to evoke a sense of purity and mindfulness of choice. A timeless space that is serene and minimalistic, yet warm and tactile.
A study in the moody palette of earth; sand, stone and wood with highlights including Taj Mahal Quartzite on the curved island and slatted Macassar ebony wood paneled cabinetry throughout.
This meticulously designed home is imbued with careful consideration in detail through rich materials, clean furniture lines and patinaed fixtures, together representing the understated opulence of Monogram. The room sets the tone for the rest of the home, through intention and a focus on natural textures and the sophistication of well loved and worn surfaces.
Highlights of chosen materials include travertine stone, patinaed bronze, distressed oak and raw plaster finishes creating the perfect palette of restrained materials. design.