327.50m IMPRESSIONS
Best of CES 2022
363 BUSINESS LEADS
Partnering again with Canon for CES 2022, we welcomed visitors into Canon’s 10,000 square foot TOGETHERNEXT experience, that housed four different sections, each showcasing a different featured innovation. TOGETHERNEXT was inspired by the idea that Canon technology solutions can make connecting with people, cultures and the world around us more exciting than ever before.
One experience in Canon’s 2022 booth was The Writers’ Room, where we invited people to contribute to an animated short film that was being developed in real time, across multiple live sessions at CES.
To make it happen, Canon teamed up with actor and producer Joseph Gordon-Levitt and his company, HitRecord, and used The AMLOS System (Activate My Line of Sight), Canon’s new hybrid collaboration technology that makes meeting rooms more interactive and accessible to remote users. People were able to participate in person and online and experience the technology firsthand, all while brainstorming with Joseph Gordon Levitt and his team and contributing to an animated film HitRecord produced.
Post CES, We partnered with The Hollywood Reporter and Hit Record to premiere the Writer’s Room Film, A Forest Haunt. Canon along with HitRecord and Joseph Gordon-Levitt celebrate this film together
CES attendees and people all over the world were invited to join a live writers’ room with Joseph Gordon-Levitt and a team of Emmy Award-winning writers to co-create a new animated short film to be released on Apple TV.